In a world polluted by marketing messages through all types of media, the customer is flooded with inputs that are largely forgotten at the time and place of actual purchase.
TV, radio, flyers, billboards, emails, mail and the like deliver messages that constantly intrude upon the customer's privacy in such large quantities that by the time the customer reaches the market place to purchase products they have become obsolete and get ignored. Furthermore, the customer receives these messages at times and places that are annoying, to say the least. We have therefore designed this innovative modern channel that will empower consumers to receive the advertising that is of interest to them, WHEN and WHERE they need it. The application opens a communication channel between the consumer’s mobile smart device ONLY when the consumer is at the location of purchase or trading. This means no annoying and unwanted messages. Such messages will have a positive impact for both consumers and suppliers and increase the efficiency of communication. |
Embrace the ecological spirit and stop the waste of paper, time, screens, space, and sounds from annoying commercials.
Be in control of the advertising you receive. Get it only when and where you want it! |
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